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Brand partnerships

Your brand, told the Standart way

Standart is the specialty coffee magazine—a quarterly print title read for three and a half hours an issue, in 1,820 coffee shops across 103 countries. We take on at most eight brand partners per issue, and we tell their stories to Standart audience.

Tell us what you're launching →

Matthew replies personally, usually within two working days

Brands we've partnered with

The work

Three ways to be in Standart

We write, photograph and design every feature ourselves, in Standart's voice, around your goal. Three formats do most of the work.

Signature editorial

An exclusive story built end to end around your brand, up to ten pages.

Feature spread

A double-page story or showcase, made for a launch.

Online and social campaign

A story for our digital readers plus a joint push to our social audience.

Also possible: a spotlight page, an envelope collaboration, event co-hosting, partner credits. Ask and we'll show you examples.
What partners say

[Quote from a product-launch partner—what happened after the feature ran]

Name, role, brand
Featured in Standart Issue 43

[Quote from a product-launch partner—what happened after the feature ran]

Name, role, brand
Featured in Standart Issue 43

[Quote from a product-launch partner—what happened after the feature ran]

Name, role, brand
Featured in Standart Issue 43

What readers do with brand features

Source: 2025 conversations with 112 individual and business customers.

95%

notice brand features in Standart

83%

trust a brand feature in Standart more than an ad on social media

69%

searched for or followed a brand after seeing it in our pages

30%

bought, or discussed the brand with peers

This magazine is a celebration of coffee culture, and it's a stunner—each issue almost pretty enough to be a coffee table book.

Reader's Digest

A publication that dreams big and deftly blends artistry, intellect, and a love for coffee into a delicious mix of articles.

Geoff Watts, Intelligentsia Coffee

Standart's dedication to highlighting pillars of the coffee industry has made them a must have on my bookshelf for years.

Morgan Eckroth, US Barista Champion

Who reads Standart

A print reader who keeps the issue, and a digital audience that follows what we recommend.

16,000 copies, quarterly

Print run

2.5, and 80% return to an issue more than once

Readers per copy

3.5 hours

Time with each issue

1,820 coffee shops, roasters and premium retailers in 103 countries

Where it's sold

English and Japanese

Languagees

US, Germany, UK, Canada, Australia, Netherlands, France, Switzerland, Singapore, Mexico

Top markets

65% coffee enthusiasts, 35% coffee professionals; 72% aged 18–39; median income USD 72,000

Who are they

43% Europe, 40% North America, 9% Latin America, 8% Australasia

Where are they

121,000 followers, 5.9 million monthly reach

Followers

72,235 active addresses, 62% average open rate

Email

12,332 registered members

Community app

From first email to your feature in print

  1. Step 01

    You email us what you're launching, or what you want people to know, and roughly when.

  2. Step 02

    Matthew replies personally within two working days with what would fit the next issue, and the full kit with rates.

  3. Step 03

    We agree the format, the story and the goal. One call is usually enough.

  4. Step 04

    Our editors, photographers and designers make the feature. You review before print.

  5. Step 05

    The issue ships to 103 countries, and the online and social campaign runs alongside it where that's part of the plan.

In person, all over the world

We bring readers and brands together in real life.

A 10 Years in Coffee book launch, a film release and pop-up in London.

An issue launch in Amsterdam.

A reader meet-up in Tokyo.

A world AeroPress championship in Seoul

A takeover with Onyx in Houston.

A collaboration with Probat in Geneva.

A birthday in Copenhagen.

The Barista League Japan

We can co-create and host one with you.

Tell us what you're launching

Email Michal with what you're launching and when. He replies personally within two working days with what would fit the next issue, and the full kit including rates. Asking commits you to nothing.

The next issue, Standart [45], closes for partners on [date].

Matthew Jung-Quillen, Global Partnerships Director
matt@standartmag.com

Toshikazu Muromoto, Japan Partnerships Director
toshi@standartmag.com