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Brand partnerships

Put your brand in the world's best coffee magazine

Standart is an independent quarterly print magazine, named Best European Magazine 2026. Readers spend three and a half hours with each issue, and it’s stocked by 1,820 coffee shops, roasters and retailers in 103 countries. We take on at most eight brand partners per issue, so each one gets room to tell its story.

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We’d love to hear if we’re a fit. Tell us your goals, and we’ll reply within two working days with our thoughts and the media kit.

Worked with 100+ brands in 12 years

In good company

Your brand in Standart

Find the right format for your goals

From print and original storytelling to digital campaigns and live experiences, we work with ambitious coffee and lifestyle brands to create partnerships worthy of the world's leading coffee publication.

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Signature editorial

An exclusive story built end to end around your brand, up to ten pages.

Feature spread

A double-page story or showcase, made for a launch.

Online and social campaign

A story for our digital readers plus a joint push to our social audience.

Brand partnerships

Why brands keep working with Standart

Our best partnerships grow over time. Combine print, online and events, and your brand stays in front of readers all year.

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What partners say

Standart has become an important voice within the global coffee community, and we're proud to collaborate with a platform that celebrates the culture, creativity, and craftsmanship behind every cup. Our partnership is built on shared values and a genuine commitment to supporting the coffee industry.

- Chris Salierno
Chief Marketing Officer at La Marzocco

Standart is the voice of specialty coffee, connecting people through inspiring stories, independent perspectives and a genuine passion for quality. We share the same ambition and are proud to be long-standing partners. But it is not just the magazine we love. It is the people behind Standart, their energy, creativity and infectious passion for what they do.

- Ralf Rüller
founder of The Barn Berlin Coffee Roasters

Standart captures the slow-paced specialty coffee industry and all of its community so beautifully. The love for the industry, design and the written word is clearly on display right down to the quality of stock used to publish it. We're proud to partner with Standart.

- Megan Wyper 
Managing Director at Acme

Readers notice, and respond to, brand stories

Source: 2025 conversations with 112 individual and business customers.

95%

notice brand features in Standart

83%

trust a brand feature in Standart more than an ad on social media

69%

searched for or followed a brand after seeing it in our pages

30%

bought, or discussed the brand with peers

This magazine is a celebration of coffee culture, and it's a stunner—each issue almost pretty enough to be a coffee table book.

Reader's Digest

A publication that dreams big and deftly blends artistry, intellect, and a love for coffee into a delicious mix of articles.

Geoff Watts, Intelligentsia Coffee

Standart's dedication to highlighting pillars of the coffee industry has made them a must have on my bookshelf for years.

Morgan Eckroth, US Barista Champion

From first conversation to campaign launch

  1. Step 01

    Fill in a short form about your brand, your goals and your timing. It takes about three minutes.

  2. Step 02

    Our team replies personally within two working days with what would fit your brand objectives, and the full kit with rates.

  3. Step 03

    We agree the format, the story and the goal. One call is usually enough.

  4. Step 04

    Our editors, photographers and designers make the feature, from scratch or with your assets. You approve it before it goes live.

  5. Step 05

    The issue ships to 103 countries, and the online and social campaign runs alongside it where that's part of the plan.

A sophisticated global audience united by a love of coffee

A print reader who keeps the issue, and a digital audience that follows what we recommend.

16,000 copies, quarterly

Print run

2.5, and 80% return to an issue more than once

Readers per copy

1,820 coffee shops, roasters and premium retailers in 103 countries

Where it's sold

English and Japanese

Languages

US, Germany, UK, Canada, Australia, Netherlands, France, Switzerland, Singapore, Mexico

Top markets

65% coffee enthusiasts, 35% coffee professionals; 72% aged 18–39

Who are they

43% Europe, 40% North America, 9% Latin America, 8% Australasia

Where are they

121,000 followers, 5.9 million monthly reach

Followers

72,235 active addresses, 62% average open rate

Email

12,332 registered members

Community app

In person, all over the world

Bring your brand into the real world

We can co-host an event with you.

A 10 Years in Coffee book launch, a film release and pop-up in London.

An issue launch in Amsterdam.

A reader meet-up in Tokyo.

A world AeroPress championship in Seoul

A takeover with Onyx in Houston.

A collaboration with Probat in Geneva.

A birthday in Copenhagen.

The Barista League Japan

Let's find the right partnership for your brand

Fill out this form if you're interested in working with Standart. We'd love to learn more about you, and chat more.

Matthew Jung-Quillen, 
Global Partnerships Director
matt@standartmag.com

Toshikazu Muromoto, 
Japan Partnerships Director
toshi@standartmag.com

Tell us about your brand →